Open Graph tags on the homepage

What we check

We read the <meta property> tags in the <head> of the HTML your server sends and look for og:title, og:type, og:image and og:url. og:image and og:url count only as absolute http or https URLs, so a relative path such as /logo.png counts as missing. If counting the page after JavaScript runs scores higher, we use that count, capped at 50.

Why it matters

ogp.me names og:title, og:type, og:image and og:url as the four required properties for every page. UCP Checker passes a homepage that has og:title with og:type or og:url. We ask for all four, so our bar is stricter than UCP Checker's.

How we check

The score is 100 × present ÷ 4, rounded. PASS: all four. WARN: three (75) or two (50). FAIL: one or none. If the tags appear only after JavaScript runs, the score is capped at 50. SKIPPED: the crawl captured no homepage, or a bot wall answered instead of your shop. This check sends no request of its own.

How to fix it

1. Add the four Open Graph properties ogp.me requires to the homepage <head>: og:title, og:type, og:image and og:url.
2. Give og:image and og:url as absolute https:// URLs, in the HTML the server sends.

What good looks like

<meta property="og:title" content="Example Shop">
<meta property="og:type" content="website">
<meta property="og:image" content="https://shop.example/og.png">
<meta property="og:url" content="https://shop.example/">

Sources

• The Open Graph protocol (ogp.me)
• UCP Checker: how we check